Mastering Print Perfection: Your Essential Checklist

In the world of print, experience is invaluable—but even the most seasoned professionals can stumble when details are overlooked. Whether you’re new to printing or a veteran, having a well-prepared checklist is the key to saving time, cutting costs, and avoiding unnecessary stress. Before sending your files to press, ensure everything is in order with […]

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The Paper Preference: Staying Ahead of the Curve with Paper-Based Packaging

While this legislation (called the Single-Use Plastic Ban) comes out of the United Kingdom, there is an important takeaway for U.S. brands. It is part of the larger trend in which companies are shifting away from plastics to paper in their packaging. That shift is happening in the United States, as well. Although not as

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How Positive Messaging Can Elevate Your Brand

In a world flooded with uncertainty and unrest, consider something radical: Embracing positivity! Themes centered around kindness, compassion, and optimism resonate with today’s consumers. Here are five strategies to infuse positivity into your print and digital designs. Incorporate Uplifting Visuals: Select images that convey strength, security, and success. These visuals create a sense of well-being

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AI and Print Content: A Winning Combination

In the ever-evolving world of content creation, artificial intelligence (AI) tools like ChatGPT have made waves in digital marketing. Often, the buzz centers around AI’s potential in digital channels—email, social media, and websites. However, while AI can quickly generate large volumes of content, it has specific limitations for digital, where search engines emphasize originality, depth,

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The return to printed catalogs

Why Some Major Retailers are Bringing Back Printed Catalogs

 In today’s increasingly digital world, the power of print is making an exciting comeback, even in some of the biggest retail names. On October 30, NBC’s TODAY Show highlighted how brands like J. Crew and Neiman Marcus are returning to an “old-school” marketing strategy: printed catalogs. The shift is part of a larger trend

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GV Expands Capabilities with the Acquisition of AAA Laminating & Bindery!

Graphic Village (GV), is pleased to announce its acquisition of AAA Laminating & Bindery (AAA).  AAA is a Fairfield, Ohio-based company recognized for its excellence in laminating and bindery services. This acquisition underscores Graphic Village’s commitment to providing a broad range of high-quality print and finishing solutions to its clients. The acquisition of AAA Laminating

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The Power of White Space: Enhancing Design, Improving Communication

White space, or negative space, is the area between and around design elements, crucial for creating visually appealing and effective designs. It enhances clarity, structure, and visual hierarchy, guiding the viewer’s eye and emphasizing key elements. In Swiss Design, white space is essential, contributing to a clean, minimalist aesthetic that improves readability and balance. This

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Graphic Village and BHDP Architecture Collaborate to Enhance Easterseals Redwood’s New Campus

Graphic Village is proud to announce our recent collaboration with BHDP Architecture in developing a stunning series of environmental graphics for Easterseals Redwood’s newly renovated campus in Walnut Hills. This project, which included both development and installation, showcases our commitment to creating impactful visual experiences that enhance an environment. The graphic material utilized in this

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Creative Harmony: Rick Rubin’s Insights with Debbie Millman on ‘Design Matters’

When you think of Rick Rubin, the first thing that might come to mind is his unparalleled influence on the music industry. With a career spanning decades and an artist roster that includes names like Adele, Johnny Cash, the Beastie Boys, and Jay-Z, Rubin’s impact is undeniable. Yet, as he reveals in his 2023 interview

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The Evolution of Marketing in the Printing Industry: Insights from ‘Graphic Media Alliance’

As the marketing landscape evolves, its role in the printing industry does as well. GV recently spoke with Andrew Schall, President of Graphic Media Alliance (GMA), a Columbus-based association supporting the graphic communications industry across Ohio, Michigan, and Northern Kentucky. GMA offers advocacy, workforce development, networking opportunities, and numerous programs to boost efficiency and profitability

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